The development of urban transportation has significantly changed in the past years. New mobility vehicles appeared, and with those came the ever-changing supporting technology with no stopping in sight. Technology, innovation, research, and continuous development enable new ways of creating transportation and business opportunities.
Private and public transportation are heavily affected by these rising opportunities; various new mobility and micro-mobility brands compete on the market to provide a more convenient, economical, and faster option for travelers to travel close and far. The introduction of e-bikes, bikes, ride-sharing, and ride-hailing, autonomous vehicles, and electric cars are rapidly taking over the roads and changing how we view transportation. Of course, there are endless new business opportunities on the horizon with the appearance of these innovations.
First and last-mile
Reaching the final destination and arriving at the closest transportation hub was a consistent issue in the past. Today, with micro-mobility vehicles such as bikes, e-bikes, etc., people can travel quickly, seamlessly, and in a highly affordable fashion. The continuous inflow of new technologies (vehicles, apps, and other supporting technology) provides various opportunities for new businesses and attracts significant investments.
Personalized travel requirements further diversity the opportunities for new businesses and revenue streams. E-hail, ride-share, and demand-responsive transit (DRT) market segments have substantially expanded in the last couple of years. They are expected to account for a significant share of the revenue in the foreseeable future. Mobility fleet operators can benefit from the transportation services provided and the data generated on the roads (by the vehicles and travelers).
Autonomous vehicles and the auto industry
The automotive industry is quickly catching up on the changing demand, and its focus is shifting towards electric and autonomous vehicles. Connectivity also plays a substantial role, and the new car models are enhanced by artificial intelligence and various intuitive interfaces.
With the leading examples of China and North America, based on Mobility-as-a-Service (MaaS), urban areas are turned into urban mobility operating systems. With the continuous inflow of new and innovative technologies, smart contracts, and new ways of mobility services and applications, there are also many new business opportunities.
Supportive technology components
Intelligent traffic control
Data (collection and management)
The list for business opportunities and generating revenue in modern mobility is practically endless, especially that innovation and the development of new vehicles and supporting technology are continuously expanding.